Berkeley at its Best

Discover the historic Elmwood Shopping District and theater – over 80 independently-owned boutiques and restaurants in a friendly, neighborhood environment

Learn more about upcoming movies, family events, sidewalk sales, and more.

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Featured Businesses

100% Pure

100% Pure offers the most healthy, pure and organic line of beauty products. Nutrient-rich, these products will work wonders on your skin, no matter your skin type. They’re even gentle enough to be used for newborns! Interested? Then why not pop down for a quick visit at our Berkeley store? There you’ll discover some of […]

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A Cuppa Tea

Airy teahouse in an old storefront offering tea, coffee & sweets, plus WiFi, on 2 floors.